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Canale Communications Expands Leadership Team and Strengthens Expertise in Digital Health

SAN DIEGOAug. 30, 2017 — Canale Communications Inc., an award-winning life science communications firm, has advanced four members of its leadership team to new positions with increased responsibility and retained an additional vice president to bolster its digital health expertise. The moves reflect the firm’s overall growth and success in serving innovation-driven companies.

Heidi Chokeir, Ph.D., Pam Lord and Jason Spark, formerly senior vice presidents, have been promoted to managing directors, while Ben Patriquin has been named vice president and creative director, charged with leading the agency’s full-service creative department.

In addition, Amanda Guisbond, a public relations strategist with deep experience at the intersection of healthcare and technology, has joined Canale Communications as a vice president, supporting the firm’s increased focus in the fast-growing digital health sector.

“The life science industry is undergoing an optimistic transformation, and so too is Canale Communications,” said Carin Canale-Theakston, founder CEO. “The world is hungry for breakthrough science and medicine that does more than just move the needle for patients, and this demand is driving incredible growth among our client base.”

Entrepreneurs, investors, corporate partners and advocacy organizations are cheering for new approaches that will radically improve patient care with sustainable, cost-effective products and services. As life science companies step up to develop and commercialize these new solutions, Canale Communications plays an integral role in providing the strategy and tactics they need to make the best-possible impression with stakeholders.

Collectively, Canale Communications’ senior leadership team has advised more than 300 life science companies at all stages of development. The majority of the team has worked together for nearly two decades.

“By advancing Heidi, Pam and Jason into the elevated role of managing director, we continue to grow a stellar senior leadership team that makes Canale Communications better poised to serve our leading-edge clients,” Canale-Theakston said. “Additionally, as demand soars for innovative life science branding, websites, presentations and other visual assets, Ben has assumed a more prominent role in directing our expansive creative capabilities. We welcome Amanda’s strong background in life science public relations and corporate communications, and her passion for working with companies in the digital health arena.”

To learn more about Canale Communications’ management team, read our staff bios.