SAN DIEGO, Sept. 25, 2017Canale Communications Inc., an award-winning life science communications firm, has been named one of the Best Places to Work in San Diego. This annual award is presented by the San Diego Business Journal and Best Companies Group, and it consists of a two-part survey process, contributed by both the employer and the employees.

“Being named one of San Diego’s best places to work, for the second year in a row, is so meaningful to me on many different levels,” said Carin Canale-Theakston, the agency’s founder and chief executive officer. “When it comes down to it, all of CanaleComm’s core strengths—hard work, intelligent strategy, effective communications—rest upon a team that is supportive, energetic and happy with their workplace. Ultimately, this is what the award helps to showcase, and the reason why I truly take it to heart.”

The Best Places to Work survey and awards program was designed to identify, recognize and honor the best employers in San Diego—benefitting the county’s economy, workforce and businesses. The list is divided into four groups: small companies (15-49 employees), medium-sized companies (50-249 employees), large companies (250-1,999 employees) and mega-sized companies (2,000 or more employees). CanaleComm is again recognized in the “Small Companies” category.

Canale Communications’ reputation for consistently delivering impressive life science strategy is made possible by the positive and open culture the firm fosters. The unofficial company motto, “Work hard, play hard,” is not only inscribed on the complimentary yoga mats used for weekly bootcamp-style workouts, but also reflected by each employee’s workplace behavior and contributions. Now in its seventh year, with twenty-four full time employees and more than 300 life science clients served to-date, Canale Communications has grown tremendously in size and experience since its founding in 2009.

For more information on the Best Places to Work in San Diego program, visit

About Canale Communications

Canale Communications is a privately-held, strategic communications and creative firm exclusively serving the life science and healthcare industries, with a focus on emerging companies. The company has worked with more than 300 biotech, health tech and pharmaceutical companies at virtually every stage of development. The firm specializes in corporate communications, public relations, investor communications, website development, creative services, content creation and distribution, and social media. Canale Communications primarily serves clients headquartered in the biotech hubs of Southern California and the San Fransico Bay Area, and also extends to other life science hubs that are home to some of the hottest new biotech and digital health companies. Visit to learn more.


Media Contact:

Amanda Guisbond

Vice President

Canale Communications



SAN DIEGOAug. 30, 2017 — Canale Communications Inc., an award-winning life science communications firm, has advanced four members of its leadership team to new positions with increased responsibility and retained an additional vice president to bolster its digital health expertise. The moves reflect the firm’s overall growth and success in serving innovation-driven companies.

Heidi Chokeir, Ph.D., Pam Lord and Jason Spark, formerly senior vice presidents, have been promoted to managing directors, while Ben Patriquin has been named vice president and creative director, charged with leading the agency’s full-service creative department.

In addition, Amanda Guisbond, a public relations strategist with deep experience at the intersection of healthcare and technology, has joined Canale Communications as a vice president, supporting the firm’s increased focus in the fast-growing digital health sector.

“The life science industry is undergoing an optimistic transformation, and so too is Canale Communications,” said Carin Canale-Theakston, founder CEO. “The world is hungry for breakthrough science and medicine that does more than just move the needle for patients, and this demand is driving incredible growth among our client base.”

Entrepreneurs, investors, corporate partners and advocacy organizations are cheering for new approaches that will radically improve patient care with sustainable, cost-effective products and services. As life science companies step up to develop and commercialize these new solutions, Canale Communications plays an integral role in providing the strategy and tactics they need to make the best-possible impression with stakeholders.

Collectively, Canale Communications’ senior leadership team has advised more than 300 life science companies at all stages of development. The majority of the team has worked together for nearly two decades.

“By advancing Heidi, Pam and Jason into the elevated role of managing director, we continue to grow a stellar senior leadership team that makes Canale Communications better poised to serve our leading-edge clients,” Canale-Theakston said. “Additionally, as demand soars for innovative life science branding, websites, presentations and other visual assets, Ben has assumed a more prominent role in directing our expansive creative capabilities. We welcome Amanda’s strong background in life science public relations and corporate communications, and her passion for working with companies in the digital health arena.”

To learn more about Canale Communications’ management team, read our staff bios.

The CanaleComm team is consuming more coffee than usual today, as we all stayed out a bit too late last night. But it was for a very good reason: the public relations industry’s annual celebration of excellence, the Edward L. Bernays Awards, where we won a whopping nine (yes, NINE!) awards.

The highlight of the awards ceremony, for CanaleComm at least, was sweeping the entire website category — earning the top honor for our own redesigned agency website, which we launched in fall of 2015, as well as an award that recognized our website work for Leading BioSciences. Since the start of last year, CanaleComm has launched 13 websites, so it was understandably difficult choosing which web projects to enter for judging. When the emcee announced our agency as winners for not one, but both, of the website categories, we had no choice but to pop open a couple bottles of nice champagne.

Beyond the website victories, we had many other reasons to celebrate last night: CanaleComm also took home awards in the categories of reputation/brand management, integrated communications, investor relations, social media, press conferences and media relations. (The full list is here: PRSA Chapter Honors 2016 Edward L. Bernays Award Winners.)

While we don’t normally think of ourselves as the types to need a shiny award to know we’re doing a good job, it feels great to be recognized by industry peers for the work we do every day for our clients. And with that, we’re making another trip to the corner coffee shop, as we have lots to get done before the weekend begins!

Weren’t able to make it to the Precision Medicine Leaders Summit in August? Don’t worry, we’ve got the rundown for you here. And you’re in luck — we just received official word that the conference will return to San Diego next summer (Aug. 21-24, 2017, at Hilton San Diego Bayfront).

The first-annual Precision Medicine Leaders Summit, held Aug. 10-12, brought together pharma executives, insurers, doctors and scientists to talk about how we can advance personalized approaches to health care. We knew there would be a lot to talk about, and the speakers did not disappoint. Here are the top three takeaways.

  1. DNA testing is still not mainstream.

Precision medicine is facing implementation hurdles, especially on the payer side. We heard stories about a boy with a heartbreaking rare disease who was unable to obtain a genetic test that would clarify his treatment path, and about a mother whose insurance wouldn’t cover a test for the breast cancer mutation BRCA (so she tested her daughter instead). Part of the problem is demonstrating value: insurance companies said that if data is compelling, they will reimburse. But even then, another hurdle is physician education. Doctors are seeing 15-20 patients per day, and genomics is a rapidly evolving field. It can be hard to keep up.

  1. But the progress in personalized medicine is staggering.

For every story of heartbreak, there were incredible stories that demonstrated the power of precision medicine. Dr. Stephen Kingsmore, who will lead the new Rady Children’s Institute for Genomic Medicine in San Diego, shared the story of a newborn whose life was saved using rapid whole genome sequencing. It really doesn’t get better than saving babies’ lives.

We also learned about the emergence of pre-marital genetic testing in Saudi Arabia from Dr. Brian Meyer of King Faisal of the Specialist Hospital & Research Center. Social norms in Saudi Arabia have led to a very homogenous population, where the risk is high of marrying a relative. Before a couple decides to get married, they can be screened for common genetic disorders and decide to proceed or not with the marriage. A whopping 60 percent of couples who share mutations decide to call off the wedding. The homogeneous population has also uncovered genes linked to rheumatoid arthritis and inflammatory bowel disease.

  1. Our knowledge base is growing fast. 

Dr. Allen Roses of Duke University reminded the audience that whole genome sequencing will become more powerful as the scientific community learns more about structural variants. This includes genetic rearrangements, such as missing or extra segments of DNA. Such data may shed light on Alzheimer’s and other diseases. The White House’s Precision Medicine Initiative just starting to enroll the 1 million volunteers they seek for their research program, where they will be able to learn more about our DNA. California also has its own initiative to advance precision medicine initiative. One thing is for sure: this is only the tip of the iceberg in terms of what we know about our genome. We are counting down the days until next year’s conference.

For more takeaways from the Precision Medicine Leaders Summit, read coverage in the San Diego Union-Tribune.

We always knew that CanaleComm was an awesome place to work. But now there’s proof.

CanaleComm has been named one of the Best Places to Work in San Diego. The annual list is produced by the San Diego Business Journal and Best Companies Group, and is based on a two-part survey process that began in March.

The first part consisted of evaluating each nominated company’s workplace policies, practices, philosophy, systems and demographics. The second part involved a comprehensive survey sent to each employee—gaining input on topics ranging from compensation and management styles to the perks that make us all excited to come into the office each day and produce amazing results for clients.

“I’m more proud of this award than anything we’ve ever been recognized for at CanaleComm—and that’s saying a lot,” said CEO and Founder Carin Canale-Theakston, who also serves as the agency’s chief culture officer. “We work hard and spend more time here than we probably do with our families. So it means a lot when employees recognize that this is a great place to work. To me, it’s what matters most.”

CanaleComm and the other list-making companies will be honored at an awards ceremony on Aug. 11. A special issue of the San Diego Business Journal that profiles the companies selected as the Best Places to Work in San Diego will be published on Aug. 22.

The Best Places to Work survey and awards program was designed to identify, recognize and honor the best employers in San Diego—benefitting the county’s economy, workforce and businesses. The list is made up of 100 companies split into four categories: small companies (15-49 employees), medium-sized companies (50-249 employees), large companies (250-1,999 employees) and mega-sized companies (2,000 or more employees). CanaleComm is being honored in the “small” category.

Anyone who’s ever worked at a communications agency knows it requires 100 percent of your heart and soul. But when you have an energetic and supportive workplace with coworkers who really care about you, it makes the hard work so worthwhile.

For more information on the Best Places to Work in San Diego program, visit